1. Choose the niche target of your website. Don’t just put up a site for travel. Make it a site for travel to Ireland. Better yet, make it a site for discounted travel to Ireland. Even better, make it for discounted family travel packages to Ireland. Each narrowing of the target reduces the competition.

By Anthony Yap
Search engine optimization (SEO) is a set of methods aimed at improving the ranking of a website in search engine listings (Wikipedia)
This definition of SEO sounds simple, but beware! Search engine optimization is a minefield, even for professionals, and although necessary to a business, should not be undertaken lightly. Below, is a brief […]

First, let me say that Search Engine Optimization is a broad topic. There is no way I can effectively cover all aspects of the subject in this small article. However, I am hoping to speak to those who have NO idea of what it is or why it matters. Maybe they will be encouraged to […]